You built a brilliant brand.
Let’s make the marketing match.

BRANDS

and Founders

We help you grow your community, amplify engagement, and execute content that actually converts.

From content strategy to short-form video, Facebook ads to brand voice — we think like a CMO and deliver like a plugged-in creative team.
If you’re scaling but need stronger direction, smarter execution, and more consistent growth — you’re in the right place.

For product-based & service-based brands, studios, and founders in the beauty + wellness space who are ready for real momentum — not just more content.

@prima

@pUZZLEMAKEUP

@allswellcreative

@HOLDONBAGS

@LAB.BOTANICA

@VEJO

BRANDS WE'VE WORKED WITH: 

BRANDS WE'VE WORKED WITH: 

@puzzlemakeup

@allswellcreative

@prima

@holdonbags

@lab.otanica

@vejo

How to Grow a                                                  Without a Celebrity Founder

FOR BRAND FOUNDERS

freebie download

How to Grow a

Without a Celebrity Founder

 Beauty & Wellness Brand

We  turn your content into a strategic growth tool—not just a to-do list.

We don’t hand you a calendar and wish you luck. 

We build a custom content strategy that aligns with your business goals, honors your brand, and reflects our deep roots in the beauty & wellness space.

We’ve been in your world, behind the hairdresser’s chair, leading global yoga retreats, guiding intimate breath work circles.

We don’t just “get” your audience, we are your audience. That’s the insider edge your brand deserves.

At She Posts First Strategy House, 

Most agencies hand
you content.

We step inside your business -  your industry and bring the proven structure to actually grow it.

03

04

creative + video editing

Raw ideas, polished into assets that sell.
Reels/TikTok editing with hooks + captions
Branded graphics + templates for a cohesive look
Cut-downs + repurposing (turn one video into many assets)
Optimized for watch-time, sound, and shareability

orGANIC + ENHANCED social media + fb Ads strategy 

Your full growth engine: organic trust + paid reach.
Everything in Social Media Management plus"
Paid ad strategy (FB + IG campaigns)
Ad creative + copy tested for clicks and conversions
Campaign setup, targeting, and ongoing optimization
Retargeting flows to turn browsers into buyers
The result: organic builds trust, paid accelerates sales, and you get a system working around the clock.
Best for: founders ready to stop piecing it together and start scaling sustainably.

02

01

WHAT we do:

social media management 

We take it off your plate — strategy meets execution.
Content creation (graphics, captions, copy)
Video editing + reels cut-downs
Scheduling + publishing across platforms
Done-for-you content that builds trust and saves you hours every week.
Best for: Founders who want to stay in their zone of genius and let us handle the posting grind.

organic social media strategy

Smart, sustainable growth without the noise.
Platform strategy (IG, FB, LinkedIn)
Content pillars + posting rhythm
Messaging that builds trust and consistency
Analytics tracking + optimization
Best for: Founders who want the plan and can handle execution in-house.

WHAT SETS US APART:

You’re not talking to a VA.

You’re co-creating with industry insiders. We start with a  Strategy Intensive to audit your brand  presence, clarify your growth goals, and  develop aligned content pillars and a  tactical roadmap. No fluff—just the  exact strategy your business needs to  scale with confidence.

You get strategy and action.

We stay in your corner with ongoing support and execution—content prompts, captions, consulting—all designed specifically for beauty & wellness founders. You stay consistent. You stay visible. We handle the rest.

We don’t just “do content.”

We think like a CMO—who gets your industry. Everything we create ties directly to your growth plan. Pretty content is great—but content that converts? That’s what we do.

It’s smart, feminine, and built
for beauty & wellness.

Your content won’t just be “on brand.” It’ll feel inevitable. Magnetic. Un-copyable. 
Created by women who live and 
breathe this space—just like you.

If it’s not bringing in buyers, it’s just pretty pictures. At She Posts First, we turn your content into a sales engine — polished enough to sit front row at Fashion Week, strategic enough to book your next client while you sleep.

Scroll down, pick your service, and let’s get to work. (Yes, it really is that simple.)



Your feed isn’t a vision board, it’s a business asset.

For the founder who’s done trying to keep up with trends between client calls and late-night glass-of-wine brainstorms. We run your socials top to bottom. You stay the face, we handle the feed.

  • Weekly posting + content creation that actually sounds like you
  • Done-for-you visuals that look more Chanel than Canva
  • Daily management so you can finally delete the Instagram app on weekends


Social Media Management

Strategy isn’t just a mood board — It's the S3 System™:
The S3 System is the only proven system that aligns your content pillars with your business goals. to get ROI.

It's the strategy used in Fortune 500 companies like Tata Harper & Be Well & gets proven results. We take the mystery out of “what should I post?” and build a repeatable system that attracts buyers, not just likes.

  • Audience + platform audit (what’s working, what’s crickets)
  • Content mapped to buyer modes so every post has a job
  • Identifying the white space in the market & how you can stand out 
  • A content calendar you’ll actually follow


Organic Social Media Strategy
(The S3 System™)

Think of this as your organic strategy’s cooler, slightly more ambitious big sister. Same solid foundation — plus smart amplification to get you seen by more of the right people.

  • Everything in Organic Strategy
  • Strategic ad campaigns that don’t feel scammy or spammy
  • Data-driven tweaks so your growth isn’t left to the algorithm gods



Organic + Enhanced Social Media Strategy

Because your visuals should look like your brand booked first class, not economy middle seat. We bring the polish so you can stay in your zone of genius.

  • Reels, TikToks, and video edits that stop the scroll (without stopping your life)
  • Graphics + creative for emails and campaigns
  • Cohesive brand direction so everything matches the vibe (and your buyers notice)


Creative + Video Editing

Which Service Is For You?

If you want to get off the hamster wheel: → Social Media Management
If you know you’re winging it and it shows: → Organic Strategy (S3 System™)
If you want strategy + a little rocket fuel: → Organic + Enhanced Strategy
If your brand looks DIY and you’re not okay with that anymore: → Creative + Video Editing

Welcome to She Posts First:

If you want to get off the hamster wheel: →



If you know you’re winging it and it shows: → 



If you want strategy + a little rocket fuel: → 



If your brand looks DIY and you’re not okay with that anymore: → 

Social Media Management




Organic Strategy (S3 System™)




Organic + Enhanced Strategy





Creative + Video Editing

Welcome to She Posts First:

Your full-service content department and strategic growth partner — powered by our proven the S3 System™ and real experience inside the beauty + wellness industry.


Welcome to She Posts First:

MEET YOUR TEAM:

Brit makes your brand look as good as it feels.

From b-roll to brand visuals, she brings your content to life with creative that actually converts. No trends, just timeless, scroll-worthy storytelling.

BRIT

Creative Director & Video Editor

Certified strategist, content whisperer, and the marketing brain behind the brand.

She blends soulful storytelling with smart strategy—so your content actually converts.

Earl Grey loyalist. Texan in Brussels. Always writing what you're thinking.


KYLIE

Founder & CEO

Audience growth? She's your girl.

Sophie turns content into conversations, conversations into community, and DMs into sales. Think: strategy, charisma, and conversions in one scroll-stopping package.


SOPHIE

Lead Generation & Community Specialist

We manage your content from start to finish — so your team can stay focused on what you do best.
Execution includes:
  • Creative direction + ideation
  • Scripting, filming, and editing short-form content
  • Storytelling strategy across platforms
  • Publishing + optimization
  • Monthly reporting tied to your business goals

No guesswork. No scattered efforts. Just full-service social media management designed to elevate your brand, drive results, and keep you visible and valuable.

PHASE TWO:

We get clear on:
  • Your brand goals + KPIs
  • What’s working, what’s not, and why
  • A content strategy that aligns with business priorities
  • Competitor analysis to identify market trends and white space

Strategic positioning that differentiates your brand — not just your product. This phase gives us the roadmap to build content that performs  not just fills your feed.

PHASE ONE:

Once the strategy’s in place, we bring it to life.

Before we touch your content, we map the foundation.

What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



We’re a full-service social media and marketing house for beauty & wellness brands. We help with everything from video editing to content planning to community building — all rooted in your brand goals. If it touches your socials, we’re on it.


What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



The S3 System (trademarked) is our signature approach that aligns your content pillars with your business goals. It is the only proven system that does this. It's been used on Fortune 500 companies across the beauty & wellness space and created loads of success for clients. We don’t just post to post — we create strategy-backed content that builds trust, momentum, and actual results.



What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



We work with brands on a 6-month minimum for social media management. Real growth takes time, and we’re here to help you build something that lasts — not just go viral for a week.



What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



It varies based on your brand’s needs, but most of our partnerships include:

  • Video editing + design
  • Content strategy & planning
  • Community engagement
  • Monthly reporting
  • Slack access to track progress & stay aligned

What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



No, we don’t offer refunds — but we do prioritize fit. We’re committed to making sure we’re the right team for you andthat you’re a strong fit for our style of support before we move forward.




What’s the next step?




What’s included?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





How long is the commitment?



Submit an application and someone from our team will reach out to you within 48 hours. Can't wait to connect w/ you!




Frequently Asked Questions 

What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



We’re a full-service social media and marketing house for beauty & wellness brands. We help with everything from video editing to content planning to community building — all rooted in your brand goals. If it touches your socials, we’re on it.


What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



What’s the next step?




What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



The S3 System (trademarked) is our signature approach that aligns your content pillars with your business goals. It is the only proven system that does this. It's been used on Fortune 500 companies across the beauty & wellness space and created loads of success for clients. We don’t just post to post — we create strategy-backed content that builds trust, momentum, and actual results.



What’s the next step?




What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



It varies based on your brand’s needs, but most of our partnerships include:

  • Video editing + design
  • Content strategy & planning
  • Community engagement
  • Monthly reporting
  • Slack access to track progress & stay aligned

What’s the next step?




What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



We work with brands on a 6-month minimum for social media management. Real growth takes time, and we’re here to help you build something that lasts — not just go viral for a week.



What’s the next step?




What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



No, we don’t offer refunds — but we do prioritize fit. We’re committed to making sure we’re the right team for you andthat you’re a strong fit for our style of support before we move forward.




What’s the next step?




What’s the next step?




How long is the commitment?






What exactly do you do?



Do you offer refunds?





What’s the S3 System?





What’s included?



Submit an application and someone from our team will reach out to you within 48 hours. Can't wait to connect w/ you!




Frequently Asked Questions 

THE CONTENT WORLD IS NOISY

The content world is noisy—and most of it feels generic.
If your posts, emails, or DMs aren’t translating to real growth, it’s not because you’re bad at business—it’s because your content isn’t aligned with your strategy.

Posting for the sake of posting won’t cut it in 2025-26
You need a content system rooted in your goals, your audience, and your industry—created by people who live and breathe beauty & wellness just like you do.


We’re a boutique agency by design — intentionally small, intentionally selective — because we partner deeply with each founder we support.
This isn’t a plug-and-play service.
It’s custom, strategic, hands-on support for beauty & wellness brands ready to scale.
We only take on a handful of clients at a time to ensure every brand gets the attention, alignment, and execution it deserves.

Interested? Hit the button below to get started 

we operate differently. 

At She Posts First,

How to Grow a                              Without a Celebrity Founder

Beauty Brand

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